The Startup Project: OLEO Part 5 – First Customer!

After months of planning, formulating, and figuring, I was finally ready to do my first oil change!

I had moved to Virginia on October 1st to help my mom with her real estate business so I wanted to start up by doing a little bit down there to get more experience and nail down an actual process for when I arrived back in Columbus in February.

So I started asking around utilizing my connections in the area. The cool thing was that basically anybody who owned and maintained a vehicle was part of my target market — the crappy thing was that a lot of the sales for OLEO are timing dependent — meaning I could talk to someone who loved the idea and would use the service but

So what do you do when you are just starting out and need support? You ask your biggest supporters of course! My dad’s 2010 Ford Escape was my first oil change… and it was a mess. Even though I knew how to change the oil, figuring out the most efficient process in a mobile capacity was only going to be achieved with practice. I learned more doing that oil change than 10 hours of thinking, planning, and pondering could have ever taught me. It was a struggle, I didn’t have all the right tools and the jack scared the crap out of me, but after about an hour it was done!

I quickly convinced the rest of my immediate family to get their cars done — my sister, mom, and my own car needed one as well. So I had four mobile oil changes under my belt and had begun to refine the mobile oil change process that worked for me. The amazing thing was that car #2 was completed in 45 minutes, and by the time I worked on my own car I had cut the time down to about 20 minutes. After just 4 cars I was moving 3X faster than at the beginning.

From this experience I learned that there’s nothing wrong with asking for help. Try not to be so prideful that you miss out on the assistance that family and friends can provide — it will give you an edge when you’re just starting out which is when you’ll need it the most.

I ran out of time yesterday to make a post, so this is 1/2 today!




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